Comic Ads: AAU Shuperstar takes on the Dirty Hippie Sneaker

Here we have a unique oddity from the late 1970's, a comic ad from the Intermark Shoe Company for their AAU brand of sneakers. This ad had me mesmerized as a child and seemed to be everywhere. In fact it only appeared on the back covers of DC comics dated November 1978 and features AAU's hero-spokesmodel, the AAU Shuperstar, battling... well... pretty much just a scroungy looking hippie known as The Dirty Sneaker. See, back in the late 70′s a unique superhero appeared on the back covers of comic books... the AAU Shuperstar, a pun-spouting “shoe”-perhero (get it?), all decked out in a garish blue tracksuit and armed with a good solid kick, he defended the world from vile footwear-related villains.
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